Stores are leaving Tverskaya

After November 10, the Moscow authorities have banned parking on Tverskaya Street, felt the consequences of this step above all the owners of local restaurants and shops. Costoyatelnye customers have to go shopping in other places. - The move of the city authorities in terms of combating congestion is understandable - complains co-owner of Podium Polina Kitsenko. - But the development of Tver it will affect negatively. She was one of the most expensive streets in the world. We used to be another store on Tverskaya Street, Building 9. Well, that time we closed it and sold it. And at a jewelry store in the house 15 issue of parking has always been. Because of its proximity to City Hall at us and so it was impossible to put the car. - We went to a man, quietly trying on pants, - a store employee Trussardi. - Suddenly, someone hinted that the Tver now often evacuate the car. He quickly dressed and ran to the car. Now, such a scene - not a rarity. Decreased revenues and flagship store "Euroset". But for now, save the upcoming Christmas holidays. - In the days following the innovations we have fixed the redistribution of traffic from the store on Tverskaya Street in the next few salons company - says Uliana Smolskaya, a spokesman for "Euroset". But restaurants have their own parking lot, feel great. This was confirmed by "News" in the cafe-restaurant "Pushkin." Slightly affected by the lack of parking and democratic cafe. - The situation with the lack of parking on the main shopping and tourist streets of Moscow, of course, adversely affects the turnover of retailers - says Irina Rachevsky, senior consultant of Retail Real Estate Cushman & Wakefield. - But we must not forget that the store on Tverskaya Street in a primarily image-and the advertising function for the distribution network, and the availability of parking, of course, not the main criterion affecting the formation of the rental rate. For example, Stoleshnikov lane and partially Kuznetsk bridge - too successful, the costly trade corridors, and there is no parking or vehicular traffic. I think the demand for space on Tverskaya Street will remain. - Many market participants predict a fall in commercial property rents for retail space downtown Moscow (10 to 25%), - experts say Swiss Appraisal. - Income retailers fell by 20-30%, and unless things change, the tenants will be an additional argument - to require owners of premises to reduce rents. Innovation is likely to lead to the appearance on Tverskaya conventional stores, which are able to provide the necessary flow of customers.